Sawmill Marketing Public Relations, headquartered in Baltimore, Maryland is a public relations firm specializing in media relations, crisis communications, media training and social content integration.
With years of experience working with national media, trade press and regional news outlets, the senior-level Sawmill team will strategically package a client's story and get it into the right hands for maximum exposure, targeting the media that reaches decision-makers.
Here is a sampling of just some of the PR services Sawmill offers:
- Strategic PR plans that are on-target, realistic and do-able. We avoid the lofty promises or long-winded jargon-filled documents, instead focusing on how PR can serve as a key business development strategy for a client's business.
- Spokesperson training and media coaching services that will crystallize your key messages, increase your team's understanding of the news media and help ensure a strong delivery.
- Media relations programs that connect your story to the right reporters, editors and producers. Our focus is publicity, so we know what editors are looking for and we know how to develop press materials, pitch letters, tip sheets and advisories that work.
- Online public relations including development of corporate blogging strategies and creation of Web site press centers - the first stop for most reporters. We know what they're looking for and what turns them off.
- Generation of multi-media content for traditional media and use of social media tools such as social networking sites, content syndication and RSS.
- Marketing communications support from crafting communications plans to copywriting for newsletters or speeches.
- Crisis communications plans that tell you what to do when there's a problem. We can provide hands-on assistance if something goes wrong.
Sawmill is led by two PR agency veterans, Susan J. Anthony and Jeffrey A. Davis.