Crisis Communications

Prepare for the Unexpected

When crisis strikes your organization - and there's no doubt it will - you'll be in a better position to protect your reputation and communicate effectively if you have a crisis communications plan in place. Sawmill Marketing Public Relations offers a one-day Crisis Communications Summit that will enable your team to learn the latest strategies and practical techniques.

Who should prepare for a crisis?

•  Communications Directors
•  PR Managers
•  Marketing Directors
•  Risk Managers

What will the Crisis Communications Summit cover?

•  The first 10 questions reporters are guaranteed to ask
•  Advice including where to establish a media headquarters, what to have on hand
•  How you can use "dark sites" and blogs to spread the word
•  Actual examples of crisis communications plans
•  Video of how crisis situations were handled by others

Participants will obtain valuable tools, including the abilities to:

•  Define a "crisis"
•  Turn crises into opportunities
•  Avoid common crisis mistakes
•  Conduct an Internal Risk Assessment

The Crisis Communications Summit is led by Susan J. Anthony and Jeffrey A. Davis, partners with Sawmill Marketing Public Relations in Baltimore , a 10-year old PR firm specializing in media training, crisis communications and media relations.

Don't wait any longer. Begin planning your session today! Call 410-592-3003 or 410-372-0827.